Mission and Values

This is a working draft page to help us develop these key identity statements. Not sure if this needs to be its own page or if it can be on the same page as Who We Are.


First Draft: use the statement on the Who We Are page: We engage our community in climate actions, catalyzing efforts to reduce our climate footprint and build a resilient Ashland. 


The first paragraph on the Who We Are page also contains a vision statement: We envision a low-emission, resilient community that has the networks, knowledge, and capacity to address the climate crisis equitably and sustain a vibrant Ashland that works for everyone.

An alternate approach would be to use the vision of the CEAP: Ashland’s climate vision for 2050 is to be a resilient community that has zero net greenhouse gas emissions, embraces equity, protects healthy ecosystems, and creates opportunities for future generations.


Approaches to consider:

  1. The CEAP goals as shown on Who We Are….or
  2. Goals related to the development of the Collaborative? Or would these be objectives, or steps needed to meet the overarching goals. (i.e., have a functioning team on priority areas of CEAP action?
  3. Intermediate climate achievement goals, such as reducing gas hookups, or ban gas leafblowers, or achieving protected bike lanes on a certain number of streets, or convince X # of households to electrify; or…..?


Not sure these are all considered “values” …some of them are beliefs….but these are what come to mind for me….. this is just a stream of consciousness list….very drafty!

  1. Equitable, inclusive climate solutions (“just transition”?)
  2. Building community capacity
  3. Positioning our community for success in a changing climate
  4. Compassion and humanity in the face of change and uncertainty
  5. Practical solutions
  6. Positivity
  7. Strategic, thoughtful approaches
  8. Organic development that is responsive to community needs
  9. Learning from other communities
  10. Not deferring the costs of our current actions and foisting even greater costs onto future generations
  11. Taking responsibility for our own spheres of influence while recognizing the urgent
  12. Responsible climate action is economically beneficial to the community
  13. Community livability
  14. Facing (and adapting to) the climate changes that are already upon us
  15. Urgency without panic